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Copyright Cybrations, LLC
9405 Ashlock Ct.
Toano, VA 23168
703.864.1503
757.566.3586 (Fax)
Updated August 15, 2008
Home Page
Contact Us
Welcome!
Clips
Meet the Boss
Resume
Home Page
Contact Us
Welcome!
Clips
Meet the Boss
Resume
Home Page
Contact Us
Welcome!
Clips
Meet the Boss
Resume
|
Lee
E. Hassig—Editor,
Writer
Cybrations, LLC
9405 Ashlock Ct.
Toano, VA 23168
703.864.1503
PROFESSIONAL EXPERIENCE
(Printer-friendly
version)
Freelance
Writer, Editor, Translator (German to English)—2000-Present
Editor—1998-2000
Responsibilities similar to those of Group Editor (below), but broader
in scope. Title change resulted from a company-wide reorganization that
disbanded editorial/marketing groups formed around each of our book
markets.
·
Continued to oversee the remake of HOME REPAIR AND
IMPROVEMENT, a series that in the fall of 1999 tallied its one-millionth
new subscriber. After delegating day-to-day responsibility for HOME
REPAIR to a colleague, guided a packager in the remake of FIX IT
YOURSELF, another Time-Life how-to series. Most recently edited A MAN ON
THE MOON, Time-Life's illustrated, three-volume boxed set commemorating
the 30th anniversary of the first landing on the moon and began
development of a health-oriented product as a joint venture with a
well-known healthy living company.
Group Editor, DIY (Do-It-Yourself)—1996-1998
·
Sets editorial standards for book packagers preparing DIY
editorial materials under contract.
·
Remodels book series for reissue.
·
Plans ways to turn previously published material into new
products.
·
Guides development of editorial materials for market
testing new products.
·
Coordinates with marketing group to assure a good fit
between the books that we publish and the advertising that sells them.
·
Collaborates in joint ventures between direct mail and
retail divisions.
Served in this capacity
on several projects, of which the remake of HOME REPAIR AND IMPROVEMENT
is the most prominent, having exceeded its five-year projections 18
months after launch.
Series Editor (responsibilities similar to those of a magazine
editor)—1987-1996
·
Accountable for an annual editorial budget of $2 million.
·
Coordinates a staff of 24 researcher-writers, editors, art
directors, artists, and administrative staff supplemented by
freelancers.
·
Guides teams of these individuals in the production of
eight liberally illustrated, authoritative books each year.
·
Sets administrative policy and editorial standards for the
series.
Served as series editor
on:
HOME REPAIR AND IMPROVEMENT II: Credited with reducing editorial costs
45 per cent on this remake of Time-Life's most profitable series.
THE PRACTICAL GUIDE TO PRACTICALLY EVERYTHING, an encyclopedia of
common-sense tips for solving everyday problems.
THE NEW FACE OF WAR: Founding editor of this series. Guided the
development of the blueprint for the series and its subsequent
implementation.
UNDERSTANDING COMPUTERS: Assumed editorship of this series about the
history, technology, and applications of computers.
Editorial Director, New Product Development—1991
·
Responsible for developing new book products in the areas
of do-it-yourself, cooking, and science. Undertook initial work to
republish the book series HOME REPAIR AND IMPROVEMENT.
·
Guided early stages of JOURNEY THROUGH THE MIND AND BODY,
a medical science series.
·
Oversaw work by a British publisher on MINDPOWER, a
psychological self-improvement series.
·
Searched abroad for material from other houses suitable
for Time-Life to publish as continuity series.
·
Worked closely with marketing staff to plan and formulate
focus panels and other forms of market research.
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